Splicetoday

Pop Culture
Jul 24, 2008, 08:14AM

West Coast Fast Food Battles Get Dirty

Carl's Jr. vs. Jack In The Box is sort of like a smaller-scale version of Burger King vs. McDonalds: two cheap restaurant chains going at each other's throats. Sometimes the competition crosses the line, like this ad camapign based on cow butt innuendo. Carl's Jr. ended up going to court for libel.

The following video was included in this article:
https://www.youtube.com/embed/W34RdLUDiZc

More fun facts on this lawsuit:

"In July 2007, a judge denied Carl's Jr. an injunction to stop the ads from running. A suit is still pending but obviously it's moot because if Carl's Jr. wins, Jack in the Box can't go back and erase the ads from the customers' memory.

By the way, Carl's Jr. provided survey evidence to show that 36 percent of people thought Angus meat came from cow ass, which begs the bigger question of why they sell Angus burgers at all if they acknowledge a third of people think that."

Props to cracked.com on the hook-up.

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