From the son of the author of "The Rise of the Meritocracy," we have "Lulled by the celebritariat":
Some commentators believe that the preponderance of reality shows and their casts of freaks and wannabes—the lumpen celebritariat—have devalued the whole notion of stardom. Yet the YouGov survey discovered that appearing on a reality television programme was a popular career option among teenagers, and another poll found 26 per cent of 16 to 19 year olds believe it is easy to secure a career in sports, entertainment or the media. If the existence of the celebrity class does play a role in securing people's consent to our winner-takes-all society, then the fact that the entry requirements are so low helps this process along. If people believe there is a genuine chance they might be catapulted to the top, they're more likely to endorse a system in which success is so highly rewarded. To paraphrase the advertising slogan for the National Lottery, it could be them. As with the lottery, people may know that the actual chances of winning are low but the selection mechanism itself is fair—a level playing field. After that, their "specialness" will take care of the rest.